a facebook tactic to promote the movie, untraceable, was pulled before i got a chance to check it out. the movie's about a serial killer who broadcasts his snuff films online - and to create buzz, universal pics decided to create a facebook group: "Kill With Me"
the page promised:
"This guy is going to die. You want to see his stinking flesh burn and bleed and blacken? Until he's some twisted dead thing? This is what you want. And I've filmed it especially for you. The more fans I get, the more I'll show ..."
during the 5 days while this page was live, unipics slowly revealed more clips from the movie. and they expected the page to be pulled since facebook is clearly against content that's "hateful, threatening and obscene" and have moved on to more traditional means of promotion.
i really wish i could've had a chance to see how many people this group collected - even if it shows a really creepy and unscrupulous side of universal pics and its promo company, the picture production company, i bet it did the job! and i bet the movie won't be even 1/10000th as good as the promo tactic.
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